Why we exist

We exist to enable.

Through our parent company, AlMawred Education, we’ve always been enablers: guiding people, clarifying paths, and making next steps possible. Qirtas was our way of coming closer—of turning ordinary tools into enabling tools. We believe there’s a real kind of magic when pen meets paper. How you use them can change how you frame your ideas, how motivated you feel, how floating thoughts become actionable, and how you hold yourself accountable. We believe in that.

We also believe in the time, work, attention to detail, and commitment it takes to design and produce these tools. We acknowlege we are visual people—so while our tools must enable, they also have to look really good.

That is why why we exist: to bring these things closer to you. To bring your ideas closer to you.

We started in 2020, when everything felt strange, and we embraced it. Five years, five countries, and thousands of products later, we’ve finally launched our website—coming even closer to you, and bringing the world closer to us. Because the right tools turn intention into progress.

Welcome to our world, we look forward to unravelling it with you.